Person-Level Data is the Best Thing to Happen to Marketing Since Advertising Campaigns

  To borrow a phrase from Ferris Bueller, life moves pretty fast.   If you’re a business that doesn’t value data and analytics, you’re flying without instruments.   That’s the core idea behind Civis Analytics, the six-year-old Chicago-based startup that’s using a data-driven approach to helping organizations optimize their outreach and engagement.   It’s never…

No More Social Media FOMO: The Best App to Anonymously Share Your Opinion

  TruePublic Offers an Alternative That Won’t Make You Feel Bad   There’s no shortage of controversy around social media companies. From damning revelations about online privacy on Facebook to rampant harassment on Twitter, user skepticism has increased. There’s growing recognition that these platforms — supposedly designed to bring us closer together — actually make…

A Tech-Empowered Home Gym For Lifting

  In-home gyms are having a moment right now. Having a safe, convenient space for fitness is a game changer. And for entrepreneurs who work 24/7, the flexibility to work out on your own time is invaluable.   Piggybacking off the home fitness trend is Tonal, which is a tech-enabled solution for strength training. It…