How To Harness Data for Business Growth

Data collection used to be the kind of thing you’d only hear specialists discuss in a technical meeting. These days, it’s so mainstream — even your parents know a little about it.  The question facing businesses is what to do with all of that information once it is collected.   That’s where Solstice comes in.  One…

Facebook’s Scandals Seem Never-Ending. Don’t Cut Them From Your Marketing.

  Cambridge Analytica, privacy concerns, housing discrimination, misinformation, the list goes on for Facebook’s problems over the past few years. These issues have scared off users and even some marketers, and have limited the platform’s data capabilities. But $5 billion in possible fines or being dragged in front of Congress doesn’t mean Facebook should be…