Chase customer value, not investors: ActiveCampaign CEO on securing Series B funding after 17 years

  After 17 years of building its business, ActiveCampaign just raised $100 million in Series B funding. Instead of chasing investors, they’ve built a better product by ignoring the competition. ActiveCampaign sees itself as a business partner for organizations, rather than just a tool.     As startups grow, there’s often a question looming: when…

How to build a brand beyond advertising

AE Marketing Group Founder Brian Walker is celebrating 7 years of service and double-digit profit growth. The group helps organizations realize that “branding” is more important than just marketing. Everything should be aligned. Walker show how find a line to a goal. And it starts with narrowing down who the target audience is. Find more…