Pop-up ads and auto-play videos have been inundating our feeds and web scrolls for over a decade, with no end in sight. That’s why we’ve seen tremendous growth in ad blockers – over 2 billion use an ad blocker of some kind. This is poised to become an existential crisis for marketers that rely on…
Digital video has exploded during the pandemic, to the point we may be at an inflection point for the medium — except for Quibi. You probably missed it unless you’re one of those Extremely Online types who spends most of their time on Twitter, but the term “pivot to video” was a meme in the…
Founder and CEO of ActiveCampaign. Some businesses immediately chase investors, looking to monetize as quickly as possible. Others, however, bootstrap for as long as possible, investing all their energy into building the best product. Jason VandeBoom, CEO and Founder of ActiveCampaign, spent 17 years building his product. He and his team created the category of…
After 17 years of building its business, ActiveCampaign just raised $100 million in Series B funding. Instead of chasing investors, they’ve built a better product by ignoring the competition. ActiveCampaign sees itself as a business partner for organizations, rather than just a tool. As startups grow, there’s often a question looming: when…
Weed is big business and it’s only getting bigger. Eleven states (including Illinois) and D.C. are in various stages of legalizing recreational marijuana, and in 2018 the cannabis industry was estimated to be worth $10.4 billion — even though the drug is still restricted at the federal level. As the market becomes increasingly viable and…