Welcome to the Moxie Awards
It’s a warm summer night in Lincoln Park and Chicago is holding the first Moxie Awards.
mox·ie /ˈmäksē/
noun: Force of character, determinations or nerve.
Disaster Marketing: Save the Day, Raise Your Brand
It entails leveraging an unfortunate event to springboard your brand into the hearts and minds of your target audience.
The Introvert’s Guide To Better Networking: Three Keys to Harnessing Your Fortress of Solitude
I finally accepted my true nature and discovered the secret entrepreneurial advantages introversion offers. Yes, that’s right: introversion is actually an entrepreneurial advantage.
8th Light: The Way of the Master
Hearing Paul Pagel talk, it’s easy to be momentarily transplanted from the loft-style chic of 8th Light’s River North offices to a remote, mountaintop dojo…
Research: The First Right Steps For Start-Ups
Make sure you’ve got a valid problem and an economically-viable solution, and then to test and refine that solution with users.
Start-Up Brand: Love Me or Hate Me, Just Don’t Ignore me
A good start-up brand must stand for something and reject other things to the point that they attract the attention of a polarized market
Social Entrepreneurs Vs. Entrepreneurs: What’s the Difference?
Do social entrepreneurs even care about making revenue and turning a profit?
Nick Kokonas Talks Ticketing, Powerpoint, and Ramen
A full video recap of his Keynote
May 2012: Technori Pitch Recap
As always, the show kicked off with a great keynote speaker, and the following pitches didn’t skip a beat.
UX: Beyond a Beautiful UI
What do you think of when you hear the term “UX?” Do you think wireframes and software interface design? It’s true having designers to translate marketing requests into visual representations for your developers is a competitive advantage, but user experience design is more than just visual. A Systematic Approach to Empathy In order to truly be…